Sponsored: Dog day care an attractive diversification option as demand soars
Alongside the UK’s long standing love of dogs, lockdown further increased numbers and as people return to work, it’s essential that their dogs are taken care of
According to the Pet Food Manufacturers Association, UK dogs are now big business. There are an estimated 12-and-half-million, fantastic news for pet businesses like Bruce’s Doggy Day Care. Alongside the UK’s long standing love of dogs, lockdown further increased numbers and as people return to work, it’s essential that their dogs are taken care of. Increasingly, pets are treated as family members and owners are turning to dog day care services like Bruce’s to ensure their well being.
Although Bruce’s expansion was well underway before the pandemic, this return to work has seen a surge in demand for their services. Having opened our first site at Cobham 13 years ago, and recently our eighth at Wellington Country Park, we have growing waiting lists and are searching for more sites to open more of our multi award winning dog day care centres.
At the same time farm diversification is clearly on the rise which presents a great opportunity for both parties. Dog day care can be a fantastic option with many tangible and intangible benefits. First and foremost, dog day care creates a reliable, guaranteed monthly income source that isn’t seasonal. Land that is not ideal for farming perhaps because of poor soil quality or awkward shapes, can be perfect for dog day care. This means generating a better return on under-utilised assets. Land owners also benefit from exceptionally high standards of maintenance to their property and from being involved with a high growth sector that has positive public perceptions and makes people feel good. Our sites are not kennels, dogs are cared for by our teams out in the fields during the day Monday - Friday with no dogs kept on site over night or at weekends.
Established in 2008 and with exceptional growth and profitability, Bruce’s can provide long-term stability and offer attractive lease terms compared to other alternative uses.
We have a strong covenant and track record and our founder and CEO, Bruce Casilis is the industry spokesperson as well as an advisor to the likes of Defra, Dogs Trust, RSPCA and sits on the board of Directors for the Pet Industry Federation.
One of our main goals for the future is to expand our wonderful services across the South East and beyond. If you have a site of at least four acres with good road access, power and water and located close to affluent areas, we would love to hear from you. Please contact Ed Daniell, our Head of Property by phone on 07840 379618 or by email at ed.daniell@bruces.dog.